C&C to run the Westminster 10k in aid of In-Deep Charity

On Sunday July 15th, a team of seven C&C Alpha Group staff will take to the streets of London alongside 10,000 other runners to raise money for local charity In-Deep. Veronica, Samantha, Osama, Bhama, Charles, Jessica and Robin will be running a very British 10k, weaving their way past a variety of major London landmarks in support of our new charity partner.The run is organised by Virgin Sport, with the route taking the team on a journey through London’s history as they dart (or plod) past Trafalgar Square, the Embankment, Big Ben, and Westminster Abbey. C&C staff are taking part both to challenge ourselves and to raise money for a charity that is both local and close to our hearts.

The British 10k aims to get millions of people on the move and the whole C&C team are looking forward taking in the best of the London sights, and encouraging more people to get active for Queen, for country and for the glorious British summertime!
Virgin Sport’s mission to get people on the move extends beyond the British 10k, with dancing, yoga, eating, drinking and art also involved in the wider initiative.

In-Deep is a registered charity that works mainly with elderly people and children with special needs in South Westminster and Lambeth, London. They help tackle isolation by offering friendship and a range of activities and services to people living in the area, as many have no family, or family that live far away on low incomes.

The charity is run by a group of trustees and its activities are run solely by volunteers, including students, people from the local area and volunteers with disability. Among the activities they run throughout the year are: Children’s music therapy, Christmas hampers, a complementary therapies scheme, a monthly community dinner and an over 50’s senior choir.

The C&C team will be documenting their journey from the start of their training programmes all the way to the finish line on July 15th. We will be aiming to make everybody at C&C Alpha Group proud, and to have a positive impact on our local community in the process.

If you would like to donate to the team, please visit our JustGiving page here.